Polyester Banner Fabric are a key part of any marketing strategy, but which material is best for your brand? The two main options for banners are vinyl and fabric. Both offer a wide range of benefits, but each has its own advantages and disadvantages. Ultimately, which one you choose will depend on your budget, durability needs, appearance preference, and overall functionality.

Vinyl
The most popular material for banners, vinyl is naturally waterproof, fade-resistant, and durable, making it a good choice for long-term use. It is also budget-friendly and comes in a variety of thicknesses, from 13 oz. scrim to 18 oz. mesh, with the heavier materials being more durable. Typically, vinyl is crafted from calendared scrim vinyl, which is made by combining a molten plastic mix with a woven fabric and rolled up with a heavy roller or calender.

When printing on vinyl, the ink is bonded to the surface of the material using heat and pressure. The result is a highly-durable, crisp and bright print that resists wrinkles and is water-resistant. When choosing vinyl, be sure to consider the thickness of the material; the higher the denier number, the thicker and more durable the product will be.

Fabric
A more luxurious and high-end option, fabric banners are made with premium polyester/nylon blended material known as banner soft and printed using a dye-sublimation process. This method injects the ink directly into the fabric, creating vibrant and accurate colors. Because of their softer texture and dynamic prints, fabric banners can be used as indoor backdrops or displays for trade shows, in-store events, church gatherings, birthdays, and more.

Because they are lightweight, fabric banners can be folded and easily transported for travel. The fabric stretches well, and a sewn hem provides a clean and finished look. Pole pockets can be added to the hem for easy hanging, or your custom banner can be fitted with grommets for a stronger and more aesthetically pleasing finish.

Both fabrics and vinyl are water-resistant, but they will fade when exposed to direct sunlight for prolonged periods of time. When deciding on your material, be sure to consider the location and weather where you will be displaying your banner, as this will help determine which is the better fit for your business.

Both fabric and vinyl can be printed with both full-color and text-only banners, so you'll have no trouble finding a style that fits your company or event. When choosing your color scheme, be sure to select CMYK colors as these are the most accurate representation of the colors you want to appear on your banner. If you're not sure, our design team is happy to work with you and can suggest a great color palette.

Pure Polyester Blacklit Fabric 300CM Width For Advertisement